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Digital Marketing Strategy : An Integrated Approach to Online Marketing (Record no. 2801)

MARC details
000 -LEADER
fixed length control field	00690cam a2200229 i 4500
003 - CONTROL NUMBER IDENTIFIER
control field	ost
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20221006071430.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	181206s2019 enk b 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	978-0-7494-8422-4
040 ## - CATALOGING SOURCE
Transcribing agency	TIA Libarary
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.872 KIN
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name	Kingsnorth, Simon,
245 10 - TITLE STATEMENT
Title	Digital Marketing Strategy : An Integrated Approach to Online Marketing
250 ## - EDITION STATEMENT
Edition statement	2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc.	London ;
Name of publisher, distributor, etc.	Kogan Page Ltd,
Date of publication, distribution, etc.	2019
300 ## - PHYSICAL DESCRIPTION
Extent	xvii, 364p. : ill., 25 cm
500 ## - GENERAL NOTE
General note	Includes: Bibliographical References and Index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Electronic commerce
General subdivision	Management.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Internet marketing.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Strategic planning.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme	Dewey Decimal Classification
Koha item type	Books, Booklets, Workbooks

Holdings
Source of classification or shelving scheme	Home library	Current library	Shelving location	Date acquired	Cost, normal purchase price	Full call number	Barcode	Date last seen	Price effective from	Koha item type
Dewey Decimal Classification	TIA DAR ES SALAAM	TIA DAR ES SALAAM	SPECIAL RESERVE OLD LIBRARY	09/12/2022	81378.00	658.872 KIN	00000652	09/12/2022	09/12/2022	Books, Booklets, Workbooks
Dewey Decimal Classification	TIA DAR ES SALAAM	TIA DAR ES SALAAM	SPECIAL RESERVE OLD LIBRARY	09/12/2022	81378.00	658.872 KIN	00000653	09/12/2022	09/12/2022	Books, Booklets, Workbooks
Dewey Decimal Classification	TIA DAR ES SALAAM	TIA DAR ES SALAAM	GENERAL COLLECTION OLD LIBRARY	09/28/2022	81378.00	658.872 KIN	00003295	09/28/2022	09/28/2022	Books, Booklets, Workbooks
Dewey Decimal Classification	TIA DAR ES SALAAM	TIA DAR ES SALAAM	GENERAL COLLECTION NEW LIBRARY	11/10/2022	81378.00	658.872 KIN	00009940	11/10/2022	11/10/2022	Books, Booklets, Workbooks
Dewey Decimal Classification	TIA DAR ES SALAAM	TIA DAR ES SALAAM	GENERAL COLLECTION NEW LIBRARY	11/10/2022	81378.00	658.872 KIN	00009939	11/10/2022	11/10/2022	Books, Booklets, Workbooks
Dewey Decimal Classification	TIA DAR ES SALAAM	TIA DAR ES SALAAM	SPECIAL RESERVE NEW LIBRARY	11/14/2022	81378.00	658.872 KIN	00006589	11/14/2022	11/14/2022	Books, Booklets, Workbooks
Dewey Decimal Classification	TIA DAR ES SALAAM	TIA DAR ES SALAAM	GENERAL COLLECTION NEW LIBRARY	11/16/2022	81378.00	658.872 KIN	00010220	11/16/2022	11/16/2022	Books, Booklets, Workbooks
Dewey Decimal Classification	TIA KIGOMA	TIA KIGOMA	KIGOMA GENERAL COLLECTION	03/28/2023	81378.00	658.872 KIN	40000916	03/28/2023	03/28/2023	Books, Booklets, Workbooks
Dewey Decimal Classification	TIA MBEYA	TIA MBEYA	MBEYA SPECIAL RESERVE	03/17/2023	81378.00	658.872 KIN	20003956	03/17/2023	03/17/2023	Books, Booklets, Workbooks
Dewey Decimal Classification	TIA MTWARA	TIA MTWARA	MTWARA GENERAL COLLECTION	04/11/2023	81378.00	658.872 KIN	50002118	04/11/2023	04/11/2023	Books, Booklets, Workbooks
Dewey Decimal Classification	TIA MWANZA	TIA MWANZA	MWANZA GENERAL COLLECTION	04/04/2023	81378.00	658.872 KIN	10001696	04/04/2023	04/04/2023	Books, Booklets, Workbooks
Dewey Decimal Classification	TIA SINGIDA	TIA SINGIDA	SINGIDA GENERAL COLLECTION	11/29/2023	81378.00	658.872 KIN	30001272	11/29/2023	11/29/2023	Books, Booklets, Workbooks