Marketing: A Critical Textbook

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Material type: Text

TextPublication details: London Sage Publications Ltd 2011Edition: 1st edDescription: xiii,245p.,ill.:24cmISBN:

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Books, Booklets, Workbooks	TIA MTWARA MTWARA GENERAL COLLECTION	658.8 ELL (Browse shelf(Opens below))	Available		50002474

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Previous	658.8 BOS Modern Marketing: Principles and Practice	658.8 CHE Global Account Management: A complete Action Kit of Tools and Techniques for Managing Big Customers in a shrinking World	658.8 CLO Integrated Advertising, Promotion, and Marketing Communications	658.8 ELL Marketing: A Critical Textbook	658.8 FAH Foundatioins of Marketing	658.8 FAH Foundation of Marketing	658.8 GRE M:Marketing	Next

Includes: References, Glossary and Index

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