Kotler, Philip <br/><br/>
Marketing Management: A south Asian Perspective 

 - 13th ed. 
 - New Delhi  Dorling Kindersley  2009 
 - xlvii,646p.:ill.col.,28cm 
<br/><br/> Includes Bibliographical References, Glossary and Index 
<br/><br/><label>ISBN: </label>978-81-317-1683-0 
<br/><br/><label>Dewey Class. No.: </label>658.8 KOT