Schiffman, Leon G. <br/><br/>
Consumer Behavior 

 - 9th ed 
 - New Delhi  Prentice-Hall  2007 
 - xvii,561p.:ill.,25cm 
<br/><br/> Includes Bibliographical References, Glossary and index 
<br/><br/><label>ISBN: </label>978-81-203-3086-3 
<br/><br/><label>Dewey Class. No.: </label>658.834 2