TY  - BOOK
AU  - BETTINGHAUS, Erwin P., CODY, Michael J.
TI  - Persuasive Communication
SN  - 978-0-03-055352-3
U1  - 303.342 BET 
CY  - Australia
PB  - Wadsworth, Cengage Learning
N1  - Include: Illustrations and Index
ER  -