Keegan, Warren. J. <br/><br/>
Global  Marketing 

 - 8th ed. 
 - Boston  Pearson  2015 
 - 608p.:ill.,27.5cm 
<br/><br/> Includes Bibliographical References, Glossary and Index 
<br/><br/><label>ISBN: </label>978-1-292-01738-9 
<br/><br/><label>Dewey Class. No.: </label>658.84