TY  - BOOK
AU  - Keegan, Warren. J.
AU  - Green, Mark C.
TI  - Global  Marketing
SN  - 978-1-292-01738-9
U1  - 658.84 
PY  - 2015///
CY  - Boston
PB  - Pearson
N1  - Includes Bibliographical References, Glossary and Index
ER  -