TY  - BOOK
AU  - Luck, David. J.
AU  - Rubin, Ronald. S.
TI  - Marketing Reseach
SN  - 81-203-0484-5
U1  - 658.83 LUC 
PY  - 1987///
CY  - New Delhi
PB  - Prentice-Hall 
N1  - Includes: Index
ER  -