David, Fred R. <br/><br/>
Strategic Management: Concepts and Cases 

 - 14 th ed. 
 - New York  Pearson  2013 
 - 267p.:ill.col.,27.5cm 
<br/><br/> Includes Bibliographical References 
<br/><br/><label>ISBN: </label>978-0-273-76748-8 
<br/><br/><label>Dewey Class. No.: </label>658.401'2