Malhotra, Naresh K. <br/><br/>
Marketing Research: An Applied Orientation 

 - 7th ed. 
 - Harlow  Pearson Education Limited  2020 
 -  882p.:ill.col.,27.5cm 
<br/><br/> Includes Glossary, bibliographical information and index 
<br/><br/><label>ISBN: </label>978-1-292-26563-6 
<br/><br/><label>Dewey Class. No.: </label>658.83 MAL