Kingsnorth, Simon,
Digital Marketing Strategy : An Integrated Approach to Online Marketing
- 2nd ed.
- London ; Kogan Page Ltd, 2019
- xvii, 364p. : ill., 25 cm
Includes: Bibliographical References and Index.
978-0-7494-8422-4
Electronic commerce--Management.
Internet marketing.
Strategic planning.
658.872 KIN