TY  - BOOK
AU  - Smith, P.R., 
AU  - Zook, Ze
TI  - Marketing Communications: Integrating Online and Offline, Customer Engagement and Digital Technologies
SN  - 978-0-7494-9864-1
U1  - 658.802 SMI 
PY  - 2020///
CY  - London
PB  - Kogan Pages Ltd
N1  - Includes: Index
ER  -