Fill, Chris <br/><br/>
Marketing Communications: Contexts, Strategies and Applications 

 - 3rd ed. 
 - London  Pearson Education  2002 
 -  xxxii, 790p.; ill,; Include Index, 25cm 
<br/><br/><label>ISBN: </label>0-273-65500-0 
<br/><br/><label>Dewey Class. No.: </label>658.802 FIL