SERVICES MARKETING 

 - NEW YORK  MC GRAW-HILL  2013 
<br/><br/> INCLUDE INDEX 
<br/><br/><label>ISBN: </label>978-007-108696-7 
<br/><br/><label>LC Class. No.: </label>658.1 ZEI 
<br/><br/><label>Dewey Class. No.: </label>658.1 ZEI