AAKER, David A. <br/><br/>
Marketing Research 

 - 11th ed 
 - Hoboken  John Wiley & Sons  2014 
 - xiv, 647p.; ill.; 25cm 
<br/><br/> Include: Index 
<br/><br/><label>ISBN: </label>978-1-118-32181-2 
<br/><br/><label>Dewey Class. No.: </label>658.83 AAK