TY  - BOOK
AU  - Shao, Alan T.
TI  - Marketing Research: An Aid to Decision Making
SN  - 0-324-07450-6
U1  - 658.83 SHA 
PY  - 2002///
CY  - Australia
PB  - South-Western/Thomson Learning 
N1  - Includes Glossary and Index
ER  -