000 00528nam a22001937a 4500
999 _c4311
_d4311
003 OST
005 20230515101116.0
008 230515b ||||| |||| 00| 0 eng d
020 _a978-81-317-0996-2
040 _cTIA Library
082 _a658.8 CLO
100 _aClow, Kenneth E
245 _aIntegrated Advertising, Promotion, and Marketing Communications
250 _a3rd ed
260 _aLondon
_bPearson Education
_c2007
300 _a537p.,ill.28cm
500 _aIncludes: Photo Credits and Index
942 _2ddc
_cBKS