| 000 | 00536nam a22002057a 4500 | ||
|---|---|---|---|
| 999 |
_c4838 _d4838 |
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| 005 | 20231130153923.0 | ||
| 008 | 231130b ||||| |||| 00| 0 eng d | ||
| 020 | _a978-1-118-32181-2 | ||
| 040 |
_bEnglish _cTIA Library |
||
| 082 | _a658.83 AAK | ||
| 100 | _aAAKER, David A. | ||
| 245 | _aMarketing Research | ||
| 250 | _a11th ed | ||
| 260 |
_aHoboken _bJohn Wiley & Sons _c2014 |
||
| 300 | _axiv, 647p.; ill.; 25cm | ||
| 500 | _aInclude: Index | ||
| 700 | _aKUMAR, V. | ||
| 700 | _aLEONE, Robert P. et al... | ||
| 942 |
_2ddc _cBKS |
||