000 | 00583nam a22002177a 4500 | ||
---|---|---|---|
999 |
_c656 _d656 |
||
003 | OSt | ||
005 | 20220930121248.0 | ||
008 | 200127b ||||| |||| 00| 0 eng d | ||
020 | _a978-007-108696-7 | ||
040 | _cTIA Library | ||
082 | _a658.8 ZEI | ||
100 | _aZeithml, Valarie A. | ||
245 | _aServices Marketing: Integrating Customer Focus Across the Firm | ||
250 | _a6th ed. | ||
260 |
_aNew York _bMcGraw-Hill _c2013 |
||
300 | _axxvii, 642p., ill.:25cm. | ||
500 | _aIncludes Index | ||
700 | _aBitner, Mary Jo | ||
700 | _aGremler, Dwayne D. | ||
942 |
_2ddc _cBKS |